A Preview of the April Business Development Event

Event Details

Date: Wednesday, April 17, 2024

Time: 9:00am – 10:30am CDT

Location: First National Bank Training Room, 132 N Houston, Granbury, Texas 76048

A close up of a gear

Trevo Creative will be hosting an interactive game designed to better understand target audiences, also known as marketing personas, and how they influence a strategy for the customer journey.

For April’s Granbury Chamber Business Workshop, Trevo Creative is challenging traditional marketing tactics. To begin, they address the timeless wisdom encapsulated in the phrase “If you build it, they will come,” arguing that in today’s digital era, mere construction is insufficient. 

Employing a powerful analogy likening business to lighthouses, Trevo will emphasize the power of multi-faceted marketing to illuminate your brand effectively. In this case, your website and storefront are the lighthouse. Your “light” is a multi-platform approach, with the addition of digital and print marketing. Without this, simply the construction of a website or storefront is like a lighthouse with no light. Trevo will advocate and counsel members of the Chamber on how best to begin working on a successful digital and print strategy to ensure your business shines bright in today’s competitive marketplace.


By empowering attendees with relevant strategies, we are illuminating the path to success for local businesses.

Members of the Granbury Chamber will gain valuable insights into crafting a successful digital and print strategy to ensure their businesses shine brightly in today’s competitive marketplace. Moreover, the interactive game on marketing personas will provide attendees with a unique opportunity to deepen their understanding of target audiences and enhance their strategic approach to the customer journey.